Jazz is the biggest mobile operator in Pakistan, with the largest voice and data network and the most customers. The company traces its history back to 1994 when it became the first GSM operator in Pakistan.
Working with Jazz, the telecom giant formerly known as Mobilink, was a real adventure for Venture Republic. We got to ‘jazz’ up their visual game, turning their history and innovation commitment into cool designs. Whether we were revamping mobile interfaces or adding a creative touch to their digital solutions, every project was a chance to mix creativity with practicality.
Kicking off The Project
Mobilink was looking to make a mark in the digital world with its revamped website. The company was on a mission to cater to the ever-evolving nature of consumer needs in the industry to digitally transform its services.
Our first meeting with Mobilink was extensive; they were clear with their ask (Re-design Website Experience, add in commerce, and a customer care portal) but were concerned about the impact of this newly designed website on user experience and final purchase decisions.