8 The Green STE R, Dover,
DE 19901

232 Humming street Belfast, North Ireland, UK BT1 1DJ

Jl. Mega Kuningan Barat No.1, , Kuningan, Jakarta, Indonesia 12950

Building n0 254, 2nd Floor, 1, Sector G, Phase 5 D.H.A, Lahore

Reimagining a crickets news and match streaming website’s experience
Online cricket news website
ABOUT THIS PROJECT
Cricingif needed a partner to provide product design consulting services along with the flexibility of team extension to aid in crafting their cricket news and match streaming products. The core value of our collaboration centered on the exploration and evaluation of innovative ideas. We were instrumental in assisting Cricingif to assess the business value and return on investment for the products under our purview.
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SERVICES
Brand Guidelines
UI/UX
User Research
Usability Testing
Web Application Design
Design Support
TECHNOLOGY
ASP.NET
AppRocket is a Pakistan based tech consulting company that provides app development, product design, and software engineering services to companies working to create an impact in the digital space.
Approcket has worked with some incredible clients like NASA and Sequoia Capital to name a few.
The company was founded in 2017 by Qasim Zafar with an ambition to work on projects that create a real impact in the globe. Recognizing the importance of a compelling brand image and an intuitive online presence, AppRocket approached our team to revamp their branding and develop a user-centric website.
Venture Republic’s Approach
AppRocket's existing brand image did not align with their progressive and innovative approach, necessitating a modern and cohesive rebranding strategy. The previous website lacked user engagement elements, resulting in a less-than-optimal user experience.
Our formula for designing great products at a fast pace is simple, help clients understand their users, product, and market. The result is creating a product that scales and grows while also crafting experiences that users love and can resonate with. The resulting strategy also helps clients make decisions faster based on actionable insights.
Brand Discovery Workshop:
Conducted comprehensive interviews and workshops to understand AppRocket's core values, mission, and unique selling propositions.
Analyzed the competitive landscape to identify opportunities for differentiation.
Brand Identity Redesign:
Developed a modern and versatile logo that symbolizes innovation and adaptability.
Crafted a consistent visual language, including color schemes and typography, to reinforce the brand across all touchpoints.
Website Design and Development:
Designed wireframes and prototypes for a user-friendly and intuitive website navigation.
Prioritized mobile responsiveness, ensuring a seamless experience across devices.
mplemented interactive elements and engaging visuals to enhance user interaction.
Content Strategy:
Collaborated with AppRocket's team to develop clear and concise messaging that communicates their value proposition effectively.
Integrated SEO best practices to enhance online visibility.
Cricingif needed a design partner who would understand its users and business model to create an experience that delivers on its ambitions and goals
Results speak
Revitalized Brand Image:
The rebranding efforts successfully transformed AppRocket's brand image, positioning them as a cutting-edge and forward-thinking tech consulting company.
Widgets
Enhanced User Experience:
The new website, with its intuitive design and engaging content, significantly increased user interaction and time spent on the platform.
Match Page Inning Menu Collaps
Mobile Responsiveness:
The fully responsive website ensured a consistent and enjoyable experience for users across all devices, leading to improved accessibility.
Increased Online Visibility:
Through strategic content and SEO implementation, AppRocket experienced heightened visibility in search engine results, attracting a broader audience.
Conclusion:
The collaboration with AppRocket exemplifies the power of a holistic approach to branding and website development. By aligning their brand image with their values and creating a user-centric online presence, AppRocket is now well-positioned to continue making a meaningful impact in the digital space. This case study serves as a testament to the transformative potential of a well-executed branding and web